# Crisp Announces AI Agents to Drive Shareholder Value for CPG Brands and Retailers

Press release [here](https://www.businesswire.com/news/home/20260211212237/en/Crisp-Launches-AI-Agents-to-Drive-Shareholder-Value-for-CPG-Brands-and-Retailers).

## Key Features of Crisp AI Agents

- **Data Platform**
  Automate the flow of data from retailers and distributors into your tool of choice
    - [Crisp AI Agents](https://www.gocrisp.com/agents)
    - [Platform Overview](https://www.gocrisp.com/data-platform)
    - [Data Integrations](https://www.gocrisp.com/data-integrations)
    - [Data Destinations](https://www.gocrisp.com/data-destinations)
    - [AI Master Data](https://www.gocrisp.com/masterdata)

- **Data Applications**  
  Leverage daily, actionable insights to grow your business
    - [Retail Analytics](https://www.gocrisp.com/retail-analytics)
    - [Space Planning](https://www.gocrisp.com/cantactix)
    - [Forecasting and Order Automation](https://www.gocrisp.com/smartreplenishment)

- **EDI Services**  
  Streamline your supply chain with end-to-end EDI integration
    - [Overview EDI Integration](https://www.gocrisp.com/edi-services)
    - [Crisp EDI Portal](https://www.gocrisp.com/edi-services/crisp-edi-portal)
    - [Backend Integration](https://www.gocrisp.com/edi-services/backend-integration)
    - [Compliance](https://www.gocrisp.com/edi-services/use-cases)

## Solutions
- **Retailers & Distributors**  
  Leverage data to optimize every facet of your business by working collaboratively with suppliers to act on store-level sales and supply chain insights in real time.
    - [Less Waste, More Efficiency](https://www.gocrisp.com/solutions-rd-lesswaste)
    - [Increased Revenue](https://www.gocrisp.com/solutions-rd-increaserevenue)
    - [Reduce Out-of-Stock](https://www.gocrisp.com/solutions-rd-reduceoos)
    - [Unified Data Source](https://www.gocrisp.com/solutions-rd-unifieddata)

- **CPGs & Brokers**  
  Turn raw data into insights and opportunity. Crisp's industry-leading data platform and analytics equip sales, category management, and supply chain teams with intelligence to drive your business forward.
    - [Reduce Out-of-Stock](https://www.gocrisp.com/solutions-cpg-reduceoos)
    - [Automated Data Flow](https://www.gocrisp.com/solutions-cpg-automateddata)
    - [Accurate Inventory Tracking](https://www.gocrisp.com/solutions-cpg-accuratetracking)
    - [Improved Fulfillment Accuracy](https://www.gocrisp.com/solutions-cpg-improvedfulfillment)
    - [Less Waste, More Efficiency](https://www.gocrisp.com/solutions-cpg-lesswaste)
    - [Clearer Commission Tracking](https://www.gocrisp.com/solutions-cpg-clearercommission)
    - [Smarter Forecasting](https://www.gocrisp.com/solutions-cpg-accurateforecasting)

## Recent Blog Posts

- **Clorox powers distribution with clean data in UNFI Insights powered by Crisp**  
  Clorox’s shelf presence is fortified by clean, reliable data. The teams at Crossmark rely on UNFI Insights powered by Crisp to keep every SKU and shipment in view.  
  Author: Jessica Fisher  
  [Read more](https://www.gocrisp.com/blog/clorox-powers-distribution-with-clean-data-in-unfi-insights-powered-by-crisp)

- **Retail data strategies to reduce waste**  
  How brands can eliminate spoilage and other kinds of waste – and beyond that, reduce costs and maximize ROI with retail data and AI.  
  Author: Adam Anderson  
  [Read more](https://www.gocrisp.com/blog/retail-data-strategies-to-reduce-waste)

- **Personalizing the retail AI experience with dynamic SOPs**  
  Move beyond one-off prompts with AI that remembers your workflows and operates the way your business actually runs.  
  Author: Lis Zhang  
  [Read more](https://www.gocrisp.com/blog/personalizing-the-retail-ai-experience-with-dynamic-sops)

- **Turning purchasability into a supplier reliability signal retailers trust**  
  Are your items consistently available when and where shoppers look for them? Down to the SKU- and store-level, get instant answers – and leverage AI for alerts and optimization.  
  Author: Sam D'Alois  
  [Read more](https://www.gocrisp.com/blog/turning-purchasability-into-a-supplier-reliability-signal-retailers-trust)

- **Crisp AI Agents turn retail data into decisions at scale**  
  Go from data to done with AI agent-driven automation that understands your business, flags issues, and recommends next steps you can verify and trust.  
  Author: Christopher Selden  
  [Read more](https://www.gocrisp.com/blog/crisp-ai-agents-turn-retail-data-into-decisions-at-scale)

## Additional Insights

- **Data is the star of ZURU’s holiday season – Crisp Q&A with Franz Oliveira**  
  The global CPG powerhouse reveals how real-time data powers its holiday strategies, as well as category expansions and tariffs response.  
  Author: Jessica Fisher  
  [Read more](https://www.gocrisp.com/blog/data-is-the-star-of-zurus-holiday-season-crisp-qa-with-franz-oliveira)